Introduction

This visual identity reflects the Center’s role as a bridge between cultures, combining heritage and modern expression in a dynamic, evolving system.

The Centro Culturale Cinese a Milano promotes dialogue between Chinese and Italian cultures through art, language, and community events. Located in Paolo Sarpi, it represents both tradition and transformation.

Design Process

The logo design was inspired by the name of the cultural center, " Centro Culturale Cinese" - the beginning letter of each word is "C". I want to create an animation that emphasizes this unique name combination and the identity of China.